Raasa is best felt with sound. Three scores for morning, afternoon and night, chosen by your local time.

RAASACAPABILITIES

What We Do

FROM THE FIRST STRATEGY TO THE FINAL FRAME.

Brand Strategy & Identity

  • Brand Positioning & Strategy
  • Visual Identity Design
  • Brand Messaging & Voice
  • Brand Architecture & Rebranding

Brand Strategy & Identity

  • Brand Positioning & Strategy

    • Brand purpose
    • Core values
    • Audience personas
    • Market differentiation

    Defining brand purpose, core values, target audience personas, and market differentiation.

  • Visual Identity Design

    • Logo design
    • Color palettes
    • Typography systems
    • Brand style guides

    Logo design, color palettes, typography systems, and comprehensive brand style guides.

  • Brand Messaging & Voice

    • Tone of voice
    • Taglines
    • Brand stories
    • Messaging frameworks

    Tone of voice guidelines, taglines, brand stories, and key messaging frameworks.

  • Brand Architecture & Rebranding

    • Renaming
    • Brand hierarchy
    • Visual & strategic rebrands

    Renaming, brand hierarchy design, and complete visual/strategic rebrands.

Integrated & Multimedia Campaigns

  • 360° Multimedia Campaigns
  • Creative Direction & Launch Campaigns
  • Performance Marketing Assets

Integrated & Multimedia Campaigns

  • 360° Multimedia Campaigns

    • TV
    • Radio
    • Print
    • Outdoor · OOH / DOOH
    • Digital
    • Social media

    Integrated concept development across TV, radio, print, outdoor (OOH/DOOH), digital, and social media.

  • Creative Direction & Launch Campaigns

    • Launch strategy
    • End-to-end creative execution
    • Products
    • Initiatives
    • Brands

    High-impact launch strategies and end-to-end creative execution for products, initiatives, and brands.

  • Performance Marketing Assets

    • Ad creatives
    • Landing pages
    • Dynamic video hooks
    • Paid channels

    Conversion-focused ad creatives, landing pages, and dynamic video hooks optimized for paid channels.

Content Creation & Production

  • Video Production & Motion Graphics
  • Commercial Photography
  • Copywriting & Content Strategy

Content Creation & Production

  • Video Production & Motion Graphics

    • Documentaries
    • PSAs
    • Brand films
    • 2D / 3D animation
    • Explainer videos

    Documentaries, public service announcements (PSAs), brand films, 2D/3D animation, and explainer videos.

  • Commercial Photography

    • Product
    • Field photojournalism
    • Lifestyle shoots
    • Official portraiture

    Product photography, field photojournalism, lifestyle shoots, and official portraiture.

  • Copywriting & Content Strategy

    • Campaign slogans
    • Campaign writing
    • Digital content

    Campaign slogans, campaign writing and digital content.

Digital Product & Experience Design

  • UI/UX Design
  • Website Design & Development
  • Design Systems

Digital Product & Experience Design

  • UI/UX Design

    • User research
    • Wireframing
    • High-fidelity UI
    • Prototyping
    • Usability testing

    User research, wireframing, high-fidelity UI design, prototyping, and usability testing.

  • Website Design & Development

    • Custom websites

    Custom website creation.

  • Design Systems

    • Scalable component libraries
    • Consistent digital products

    Building scalable, reusable component libraries to keep digital products consistent.

Public Sector, Government & Policy Communication

  • Government & Public Sector Campaigns
  • Development & Social Impact Communication
  • Public Relations & Crisis Communication

Public Sector, Government & Policy Communication

  • Government & Public Sector Campaigns

    • Public information · IEC
    • Policy awareness
    • Civic education
    • Citizen engagement

    Public information campaigns (IEC), policy awareness drives, civic education, and citizen engagement strategies.

  • Development & Social Impact Communication

    • SBCC
    • NGOs
    • Global development agencies
    • CSR initiatives

    Social and Behavior Change Communication (SBCC) for NGOs, global development agencies, and CSR initiatives.

  • Public Relations & Crisis Communication

    • Issues management
    • Press messaging
    • Media strategy
    • Public affairs

    Issues management, press messaging, media strategy, and public affairs communication.

Rural & Grassroots Communication

  • Rural Marketing & Outreach
  • On-Ground Activation & Experiential Marketing
  • Vernacular & Multilingual Content Creation

Rural & Grassroots Communication

  • Rural Marketing & Outreach

    • Hyper-local campaigns
    • Regional storytelling
    • Non-urban media formats

    Hyper-local campaign strategies, regional storytelling, and media formats customized for non-urban markets.

  • On-Ground Activation & Experiential Marketing

    • Van activations
    • Nukkad Natak
    • Fairs & melas
    • Community events

    Van activations, street theater (Nukkad Natak), local fairs/melas, and interactive community events.

  • Vernacular & Multilingual Content Creation

    • Localization
    • Transcreation
    • Regional languages & dialects

    Localization, transcreation, and culturally nuanced messaging across multiple regional languages and dialects.

Political Campaigns & Public Advocacy

  • Political Campaign Strategy & Branding
  • Voter Outreach & Advocacy Campaigns

Political Campaigns & Public Advocacy

  • Political Campaign Strategy & Branding

    • Candidate positioning
    • Core narrative

    Candidate positioning and core narrative development.

  • Voter Outreach & Advocacy Campaigns

    • Voter mobilization
    • Grassroots advocacy
    • Ground-level messaging
    • Issue-based mobilization

    Voter mobilization, grassroots advocacy, ground-level messaging, and issue-based mobilization.

What We Create

DIFFERENT MEDIUMS. ONE CREATIVE RHYTHM.

CREATIVE & CAMPAIGNS

Ideas built to be seen everywhere.

From one powerful thought to an integrated campaign, we create communication that works across screens, streets and spaces.

  • Campaign Strategy
  • Creative Concepts
  • Static Creatives
  • Print Ads
  • Press Ads
  • Hoardings & OOH
  • Digital Campaigns
  • Social Media Creatives
  • Retail & Outdoor Communication

FILM & VIDEO

Stories that move.

From the first idea to the final frame, we create films designed to hold attention and leave an impression.

  • TVCs
  • Brand Films
  • Corporate Films
  • Digital Films
  • Social Content
  • Music Videos
  • Long-form Content

PODCASTS

Conversations worth hearing.

From intimate conversations to branded shows, we create podcasts that sound effortless because everything behind them isn't.

  • Concept
  • Recording
  • Multi-camera Production
  • Audio
  • Edit
  • Final Delivery

AUDIO & MUSIC

Sound that stays with you.

Music, voices and sonic identities engineered to turn moments into memories.

  • Music Production
  • Radio Jingles
  • Voiceovers
  • Recording
  • Sound Design
  • Mixing
  • Mastering
  • Audio Post

PHOTOGRAPHY

One frame.
The whole story.

From people and products to campaigns and branded imagery, we create photographs with purpose, personality and precision.

  • Campaigns
  • Products
  • Portraits
  • Corporate
  • Social Content

STUDIO & EQUIPMENT

Your idea.
Our space.

A professional production environment created for shoots, conversations, recordings and everything in between.

  • Studio Space
  • Photography Set-ups
  • Podcast Set-ups
  • Production Equipment

The Raasa Toolkit

EVERYTHING AN IDEA NEEDS TO BECOME REAL.

  • CREATIVE STRATEGY
  • IDEATION
  • CREATIVE DIRECTION
  • CONCEPT DEVELOPMENT
  • SCRIPTING
  • FILM DIRECTION
  • VIDEO PRODUCTION
  • BRANDED CONTENT
  • PHOTOGRAPHY
  • PODCAST PRODUCTION
  • AUDIO RECORDING
  • MUSIC PRODUCTION
  • JINGLES
  • SOUND DESIGN
  • EDITING
  • MOTION DESIGN
  • COLOUR & FINISHING
  • POST-PRODUCTION

ONE IDEA.
EVERY DISCIPLINE IT NEEDS.

How We Work

NOT A PROCESS. A CREATIVE FLOW.

  1. 01 / FIND THE ESSENCE

    Every project starts by finding the one thing worth saying.

    Not the deliverable.
    Not the format.
    The idea.

  2. 02 / GIVE IT FORM

    Film?
    Sound?
    Conversation?
    Photography?

    Sometimes one medium. Sometimes many.

    We choose what makes the idea stronger.

  3. 03 / BRING IT TO LIFE

    Direction.
    Production.
    Performance.
    Craft.

    Different specialists begin working in one rhythm.

  4. 04 / REFINE THE FEELING

    Edit.
    Sound.
    Colour.
    Motion.
    Detail.

    Because what people feel is often hidden in what they don't consciously notice.

  5. 05 / LET IT RESONATE

    Then the work leaves the studio.

    And enters the world.

Questions

Good to know.

Quick answers about the studio, our services and how to book.

What is Raasa Studio?

Raasa Studio is a media production studio in Sector 132, Noida, and Delhi NCR's first state-of-the-art production studio. It is powered by its parent company iBroadMedia. It also has an office in Business Bay, Dubai.

What services does Raasa Studio offer?

Brand strategy and identity; integrated, outdoor and digital campaigns; brand films, TVCs and motion graphics; podcasts; audio and music production, including radio jingles; commercial photography; UI/UX and website design; public sector, rural and political communication; and studio and equipment rental.

Can I rent the studio for a photo or video shoot?

Yes. Raasa Studio rents its studio space, which includes a cyclorama screen and green screen, and its equipment, such as the Sony A7S III and professional lighting. It also offers custom shoot packages.

Which brands has Raasa Studio worked with?

Clients include Spoofy, Honda, BMW, Zomato, IndiGo, Cars24, SBI, HDFC ERGO, SpiceJet, Saya, The Sephyra, Indraprastha Gas, NDMC and the Income Tax Department.

Does Raasa Studio work with brands in the UAE?

Yes. Raasa Studio has an office in Business Bay, Dubai, and creates films, bilingual Arabic and English campaigns, outdoor and audio work for brands across the UAE, including the CARS24 UAE launch.

Has Raasa Studio won any awards?

Yes. Raasa Studio won the Golden Mikes Award for its Honda jingle production.

Where is Raasa Studio located?

Dubai: Empire Height A, 9th Floor, Business Bay, Dubai, United Arab Emirates. Phone +971 52 907 1696. Noida: 5th Floor, Tower 3, Express Trade Tower 2, Sector 132, Noida, Uttar Pradesh 201301, India. Phone +91 95994 22664.

We'll help you find its Raasa.